RADIO AD/DIALOGUE
SLEEPY’S :60 “CONSCIENCE”
SFX: vigorous pillow fluffing
WOMAN: BOY…WHAT I WOULDN’T GIVE FOR A GOOD NIGHT’S REST FOR A CHANGE.
VOICE: (reverb of the same woman’s voice) WHAT ARE YOU WAITING FOR?
WOMAN: WHAT WAS THAT?
VOICE: IT’S ONLY YOUR CONSCIENCE.
WOMAN: GREAT. I KNEW I SHOULDN’T HAVE DEDUCTED THOSE WINE-TASTING CLASSES AS A BUSINESS EXPENSE.
VOICE: IT’S NOT THAT. IT’S ABOUT THAT LUMPY MATTRESS OF YOURS. ISN’T IT ABOUT TIME YOU WENT TO SLEEPY’S…THE MATTRESS PROFESSIONALS?
WOMAN: I’VE BEEN BUSY.
VOICE: SLEEPY’S HAS THE BIGGEST SELECTION OF FAMOUS-NAME MATTRESSES IN THE AREA…SIMMONS, SEALY, SERTA…AND WITH OVER 65 YEARS IN THE BUSINESS, THEY’LL HELP YOU FIND A MATTRESS JUST RIGHT FOR YOU.
WOMAN: CAN WE TALK TOMORROW? I’LL BE FREE FROM ONE TO TWO, AFTER MY LUNCH MEETING WITH…
VOICE: SLEEPY’S EVEN LETS YOU TRY THE MATTRESS FOR 60 DAYS TO MAKE SURE YOU’RE HAPPY.
WOMAN: NO KIDDING? WHAT ABOUT PRICES?
VOICE: YOU WOULDN’T BELIEVE IT. SLEEPY’S GUARANTEES IT WILL MATCH OR BEAT ANYBODY ELSE’S PRICE.
WOMAN: YEAH?
VOICE: THEY EVEN GUARANTEE NEXT-DAY DELIVERY…YOU GET IT FREE!
WOMAN: FREE?!
VOICE: SO HOW ABOUT IT?
WOMAN: OKAY, OKAY I’LL GO TO SLEEPY’S TOMORROW.
VOICE: PROMISE?
WOMAN: YEAH. I PROMISE.
VOICE: GOOD. NOW ABOUT THAT DEDUCTION YOU TOOK FOR KAYAKING LESSONS IN THE YUKON….
ANNCR: CHECK THE NEWSPAPER FOR THIS WEEK’S SPECIALS AT SLEEPY’S, WITH OVER 50 STORES IN THE NEW YORK AREA. CALL 800-SLEEPY’S FOR THE SLEEPY’S NEAREST YOU.
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